“The launch of the Mercedes-Benz Autohaus in Bukit Tinggi is a testament of our joint commitment to redefine a luxurious brand experience for our Malaysian customers, at every point of their journey.

Mercedes Benz-Malaysia has always been steadfast in growing the brand’s luxury retail presence which aims to further enhance our offerings and customer experience in the areas of sales and service to meet evolving customers’ needs.

The new state-of-the-art Autohaus features increased capacity for customer service, with digital transformation and high focus on data protection, and additional amenities for a seamless and sustainable brand experience that Mercedes-Benz can exclusively offer."

Sagree Sardien, President & CEO of Mercedes-Benz Malaysia 

Harald Behrend, Group Chief Operating Officer of Hap Seng Consolidated Berhad and Chief Executive of Hap Seng Group Automotive Division said, “Bukit Tinggi is a prominent and established township and we want to be where our customers are, and deliver to them, the best customer services and retail experience. In today’s context, we are cognisant that the customer experience is equally as important as the product offering, and thus, together with Mercedes-Benz, we aim to capitalise on the immense auto business opportunities within the Bukit Tinggi region and growing it into a significant auto hub in the years to come.” 

The Hap Seng Star Bukit Tinggi Autohaus has the capacity to showcase up to 45 cars on its showroom floor, and features new amenities such the Star Lounge, self-service café, kid’s playroom and a luxurious ladies’ powder room for an exclusive and comfortable experience for customers. The lifestyle retail experience includes the Mercedes-Benz luxury accessories and collection boutique, catering to a wide range of customers with a variety of collectibles and products.

The Hap Seng Star Bukit Tinggi Autohaus has service capacity of up to 900 cars a month, expendable in the future. Scheduled service maintenance and major repairs are carried out by trained and fully-equipped technicians from Mercedes-Benz. 

Interior outlook of Hap Seng Star Bukit Tinggi