Since its establishment in 2008, Joyce Couture has remained steadfast in its commitment to exclusive designs and meticulous attention to detail, ensuring unparalleled craftsmanship of the highest quality. Each piece is thoughtfully crafted to showcase a unique style, empowering women with the confidence and charisma they deserve. With a mission to deliver luxury fashion at accessible prices, Joyce Couture makes the extraordinary charm of its collections accessible to all. Rooted in the empowerment of confident women, the brand draws inspiration from their strength and grace, with each collection capturing the essence of emerging fashion trends.

At the heart of the brand is founder Joyce Tan, whose deep understanding of women’s needs shapes every creation. By personally trying on each design and remaining involved throughout every stage of production, she ensures that every piece reflects a fresh interpretation of timeless everyday fashion. This hands-on approach brings together vibrant colours, creative details, and thoughtful design, elevating the wardrobes of modern women while staying true to the brand’s commitment to style, quality, and confidence.

byThian is a Malaysian fashion brand founded in 2006 that specialises in high-quality, fashion-forward garments, blending artisanal techniques with modern aesthetics. The brand produces ready-to-wear unisex and women apparels is known for its innovative, playful inspiration designs.

Renowned for its meticulous craftsmanship, byThian uses premium fabrics to create elegant ready-to-wear collections and tailored pieces that resonate with refined, contemporary tastes. The brand operates from key locations in Malaysia and Thailand, underscoring its commitment to design excellence and luxury. 

SEIBU, the luxury department store from Japan, makes its debut in Malaysia. SEIBU occupies 250,000 sq ft at The Exchange TRX, spanning four levels of luxury, international contemporary, and Japanese fashion brands, as well as a premium food hall.

At SEIBU, luxury isn't just a feature; it's a lifestyle. Immerse yourself in a carefully curated collection of the world's most prestigious brands and products, offering an exclusive experience tailored to your refined tastes. From exquisite fashion to fine craftsmanship, our offerings represent the epitome of sophistication and extravagance.

SEIBU is your sanctuary of luxury in Malaysia. We invite you to discover the pinnacle of opulence and style that can only be found here. Experience a lifestyle where luxury knows no bounds, exclusively at SEIBU.

Ethereal by Amni S is an up-and-coming streetwear label created by young Malaysian designer Amni Hareez Sarjanisham. 

The brand made its debut at the CIMB Artober Fashion Show in 2023, and has captivated the audience with its unique collection that challenges the norms of traditional clothesmaking techniques.

The collection is inspired by 1990’s hip hop culture with an added twist. Every piece is handmade from upcycled fabrics, paired with recycled hardware and accessories, which have been given a new lease of life.

In the collection, you will see intricate details of fabric patches that have beenre-dyed, re-manipulated and re-purposed to create fresh works of wearable art.This label is truly 99% sustainable and gradually making its mark in the Malaysian fashion scene.

ROMANCE 1314 is a Malaysian fashion label founded in 2023 by Chen Gan, a graduate of the BA Fashion Print programme at Central Saint Martins. Rooted in the concept of everlasting romance, the brand seeks to weave love, nostalgia, and meaningful rituals into everyday life and the wider community. The collections feature motifs such as hearts, stars, and bows, brought to life through innovative techniques including screen printing, laser cutting, direct spraying, and digital printing. Each piece is thoughtfully crafted to evoke a timeless sense of romance, enhanced by bold colour contrasts and contemporary silhouettes. 

D I Studios was founded in June 2023 in Johor Bahru. The brand offers a refreshing take on editorial and high-fashion styles that reflect the current trend of edginess in the fashion industry. The collection is versatile, and offers a unique, different perspective on how clothes are worn.

Each piece is perfect for curating a capsule wardrobe or creating that fashion forward “photoshoot” moment. Bold colours, creative silhouettes, quality fabrics and timeless designs are merged to form wardrobe choices that stand out and create a statement.

This debut fashion show marks the launch of her new label, featuring a collection that eloquently narrates Ellie Lim’s creative evolution over the past ten years. 

EL, a fashion label embodies a distinctive identity of contemporary unisex chic, offering pieces that exude sophistication, confidence, and effortless style. Her designs seamlessly blend timeless elegance with innovative techniques, ranging from intricate fabric manipulation to daring explorations of bold architectural silhouettes. Each garment is a testament to EL’s commitment to pushing boundaries in fashion while maintaining a refined sense of timeless allure.

EL’s vision to redefine contemporary fashion with a focus on inclusivity and creativity.The brand aims to empower individuals through clothing that not only enhances personal style but also celebrates diversity and individuality

BLANC STUDIO is an independent contemporary design studio based in Jakarta, Indonesia. Since 2018, the brand has produced curated unisex apparel and lifestyle collections. BLANC STUDIO believes in collaboration and strives to move away from the idea of being confined to a single concept. 

“Blanc” is an empty slate for the future: a fresh slate that takes the shape of the present and what's to come. With minimalism at its core, BLANC STUDIO brings each season to life through ever-changing concepts while maintaining a streetwear influence throughout its collections. 

Through its art and design, the brand's main message is self-expression. After eight years of shaping its presence in Jakarta's fashion scene, BLANC STUDIO is now expanding its footprint internationally.

DIKSON MAH is a contemporary fashion brand redefining elegance and structure through innovative design and craftsmanship. With a signature focus on minimalist yet textured silhouettes, the brand creates wearable art that fuses 3D-printed elements with structured tailoring, resulting in pieces that transcend traditional fashion boundaries. Each collection reflects a commitment to innovation, where modern techniques and meticulous craftsmanship come together to shape a distinct design language.The brand’s latest collection, EDGE, draws inspiration from body structure and silhouette, embracing bold lines and sculpted forms that celebrate the human form. Rooted in the belief that structure and innovation can transform fashion, DIKSON MAH turns fabric into a second skin where elegance meets edge, creating designs that are both striking and sophisticated.

Temma Prasetio is a Menswear designer; and founder and creative director of “TEMMA PRASETIO” and “TEMMA PRASETIO Ready-To-Wear”. 

Born and raised in East Java, Indonesia, his love in art and high appreciation of culture became his igniting flame to pursue the fashion industry. 

Temma was a graduate from “Instituto Di Moda Burgo”—the first fashion school in Indonesia from Milan, Italy—and majored in menswear. Having honed his skills, he eventually emerged as the runner up of Perancang Mode Menswear 2018; a notable menswear competition held by Jakarta Fashion Week.

Temma has been actively involved in notable fashion shows including JFW (Jakarta Fashion Week), IFW (Indonesia Fashion Week), JF3 (Jakarta Fashion and Food Festival) and Dubai Fashion Week 2023. 

Temma Prasetio envisions a brighter future for Menswear; injecting constant innovation and creativity in producing high quality wearable art and also ready-to-wear apparels via his two labels. 

Founded in 2017, SETH&LUNA MALAYA is a Malaysian fashion house rooted in haute couture, bespoke bridal, ready-to-wear, and statement accessories. Known for bold, feminine silhouettes that blend Nusantara heritage with modern elegance, the brand crafts pieces that celebrate tradition with a contemporary edge. With formal training in fashion design from UiTM Shah Alam, the duo behind SETH&LUNA MALAYA has earned regional acclaim, and stands for more than fashion—it’san experience meant to be lived and felt. The brand believes that couture should be accessible and inclusive, an art form that transcends boundaries of race and gender.

P-23 began in June 2020, during the height of the pandemic, with a simple but bold idea—to create fashion that goes beyond trends. Originally launched as PiratePROBLEMS by Eazen Lee, the brand stood for individuality and creative freedom, blending urban attitude with thoughtful craftsmanship.

In 2023, a partnership with Fong Yau Wei led to the evolution of the brand into (PROBLEMES), focusing on a more refined take that still challenged fashion norms. The designs became a mix of classic and contemporary, made for those who value expression and intention in what they wear.

By August 2024, the brand transitioned into P-23, aligning with The 23 Company to enter a new phase of growth. The name reflects both its roots and its future—balancing the boldness of its origins with a vision for modern, meaningful fashion.

As a brand, P-23's design language moves in dualities, where the maximum reveals itself within the minimum, and the minimum whispers through the maximum. Each line, each form, is considered, measured not in excess, but in presence.

Dickson Lim is a fashion house founded in 2020, driven by a vision to elevate the made-to-measure industry through creativity, innovation, and exceptional craftsmanship. The brand pushes the boundaries of contemporary tailoring with reimagined silhouettes, unconventional garment constructions, and the use of premium textiles worthy of nobility. Every garment is thoughtfully crafted to unite opulence with utilitarian aesthetics, creating refined pieces that bring out the best in those who wear them. Guided by the philosophy of creating aspiration, the label seeks to empower and inspire individuals to express what they love and aspire to be, while embracing a distinctive personal identity.

Founded by Dickson Lim, who hails from Kuching, Sarawak in the heart of Borneo, the brand challenges the conventions of traditional menswear through unique cuts, intricate detailing, and a creative vision unconstrained by boundaries. Marking its third anniversary, the label has cultivated a growing international following, with designs worn by global celebrities and featured on prestigious fashion platforms such as Vogue magazine and the Academy Awards. To date, Dickson Lim remains the only Malaysian designer to have dressed a celebrity for the Oscars, underscoring the brand’s rising influence on the global fashion stage.

 “FURRY TALES by LEIA” is a collaboration between animal-loving fashion, art and lifestyle creatives and personalities to advocate for responsible pet ownership as well as to raise awareness for rescues and shelters, animal and wildlife conservation.

The collection comprises a range of fashion and lifestyle merchandise, accessories, scarves and bags with animal-inspired artworks inspired by real-life rescue, adoption or wildlife conservation stories. Furry Tales Bespoke allows pet pawrents to custom a Furry Tales item with a picture of their furkid, allowing them to twin fashionably with their pet. 

Furry Tales Runway is a limited edition, fashion forward capsule of runway pieces. The label is spearheaded by the Godfather of Singapore fashion Daniel Boey in memory of his late rescue dog LEIA. 

The collections are designed to be cruelty-free (we don’t use leather or fur), gender neutral, size-inclusive, environmentally-friendly and sustainable as well as sensitive to eczema sufferers.

Celest Thoi, known for her white wedding dresses has unveiled a new line of causal-chic white range great for everyday wear. The Celest Thoi Coterie Collection takes inspiration from her coterie group of stylish friends with unifying interests, taste and lifestyle to comprise essential white shirts, shirt-dresses and simple white dresses that are not only smart and modish, comfortability is key.

Using different textures from white shirting cottons, Celest designs ensembles that she would wear herself. Suitable for the multiple rhythms of an ultra-modern women – one who knows quality, well-traveled, empowering and loving life while feeling comfy and looking effortlessly stylish, chic & relaxed. The pieces are uber easy to style and wear…

“Everyone should have a good white shirt as a main staple in your wardrobe”

ARUNSAYFULL one of Malaysia’s leading couture maisons, known for redefining contemporary luxury through exceptional craftsmanship, timeless elegance, and meticulous attention to detail. Founded by Arun Marteen and Sayfull Izham, the house has built a distinctive design language rooted in refined tailoring, architectural silhouettes, and intricate handcrafted embellishments, earning recognition both locally and internationally.

 

Renowned for dressing members of Malaysia’s royal families, including DYMM Tengku Permaisuri Selangor, Tengku Permaisuri Hajah Norashikin, ARUNSAYFULL DESIREE remains committed to celebrating every client through couture that balances artistry, innovation, and sophistication. Today, the maison stands as a symbol of Malaysian couture excellence, creating timeless pieces that embody heritage, craftsmanship, and enduring luxury.

UnitedWood is a contemporary womenswear brand known for creating high-quality ready-to-wear pieces that blend modern elegance with edgy femininity. Founded by Jonathan Cheng and Voon Lai, the brand brings together influences from fashion, couture, architecture, and art, resulting in distinctive designs defined by structure, silhouette, and refined craftsmanship.

Guided by a philosophy of sophistication and individuality, UnitedWood creates wearable statement pieces that balance classic elegance with unexpected details. Favoured by international celebrities and style icons, the brand has gained recognition for its signature feminine dresses, sculptural tailoring, and elevated aesthetics, with collections available through select retailers including Harvey Nichols Hong Kong and boutiques in the United States.

Known for his unbridled passion for sartorial elegance. His designs are a testament to his impeccable taste and discerning eye, with a focus on sexy and sharp tailoring that is nothing short ofbreathtaking. Crafted with bold and sumptuous fabrics, Justin Yap's designs feature languid silhouettes that exude confidence and refined sophistication. 

What sets Justin apart is his unparalleled workmanship, with a dedication to couture sewing that ensures each piece is expertly crafted to perfection.

Joe Chia was established in 2012 by Malaysian-base duo Joe Chia and Melissa Deng.

Joe Chia is built immensely around exceptional construction, fine fabrications and precise tailoring, entwining classicism with contemporary references that stand the test of time, challenging and reimagining duality with innovation and a sense of audacity.

The label had a distinctive discernment of thought-provoking silhouettes with nuances of natural and functional essences being woven through, whilst maintaining a strong tie to traditional and urban origins.