Virtually no other area inspires us to produce consistently impressive results more than safety. We passed an important safety milestone during the 1950s with the development of the passenger safety cell, an invention by Béla Barényi. Today it is just one of many components of our safety concept, which edges us ever closer to our vision of accident-free driving.

The integral safety concept divides automobile safety into four phases: in the safe driving phase the vehicle helps the driver to identify and deal with critical handling situations promptly.

Numerous preventive measures are activated to reduce the risk of injury during the second phase ("In the event of danger"). Should an accident occur, passengers can benefit from the high-stability passenger compartment and a comprehensive range of occupant safety systems. Additional measures come into play after an accident, e.g. to facilitate easier rescue.